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How to Make Money Blogging in 2023 (Complete Guide)

Last Updated : 26 Mar, 2024
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You have heard that you can make a good amount of money by Blogging but, do you ever think it is possible or not? The answer is ‘Yes’! It is very much possible that many are earning lakhs of rupees from blogging. Some of the top bloggers from India are even making 3 lakhs to 60 lakhs per month, all from their blogs. All you have to do is just maintain a quality blog to make your online presence and then follow the money-making strategies for it. In this article, we will let you know about the ways to earn money blogging and also we’re going to explore the most curious question – How to Make Money Blogging in 2023?

How to Make Money Blogging in 2023 (Complete Guide)

How Much Money Can Bloggers Earn? 

Blogging is one of the creative ways to earn money. You can take it as a long-term career or carry it as a side hustle. There are many advantages such as you can work from anywhere without any foundations and earn a decent amount of money too. Someone new to this can earn around ₹7000 – ₹25000 per month on an average and people who are experienced can make around 3 lakhs to 20 Lakhs as well. 

How Long does it Take Blogs to Make Money?

Blogging is a profitable type of business model and the earnings of each blogger depend on the quality of content they write. According to research, an average blog starts to make a good amount of money in 24 months. However, it has also been shown that almost one-third of bloggers start earning in 6 months and make a full-time income in 6 months. 

10 Ways to Make Money from Blogging

Here is how you can make money from blogging in 2023 – 

1. Google Adsense

Google AdSense program is one of the best ways to generate income from a website or a blog. It is a platform that provides you with relevant ads as per your site content and target audience and you get paid for it by showing these ads on your blog or site. The steps to go for the process are listed below:

  • Be ready with your blog. The site must satisfy all the eligibility criteria as per Google’s Guidelines.
  • Now, create an Adsense Account.
  • Then, configure your advertisements like ad type, size, style, etc.
  • After the configuration of ads, you will get an Adsense code which you have to paste on your site.
  • Now, you are ready to get paid.

There are the following models on which you get paid for the ads you show. CPC (Cost Per Click) – Whenever a visitor clicks on the ad displayed on your site, you will get paid. The cost per click varies with the advertisers based on advertisement content. CPM (Cost Per 1000 Impressions) – In this model, you are paid an amount of money based on how many people view your ad. Basically, there is not any consideration of a user click.

2. Affiliate Marketing

Affiliate Marketing is something when you promote or sell a product or service of another site to your target audience by providing links in your content. Whenever someone goes to that affiliate’s site and buys the product after clicking your link, you get a referral commission for that sale. The working of Affiliate Marketing process can be described as

  • Another site has a product to sell and it makes a deal with you to give you a commission for each sale in case the buyer is redirected from your site.
  • In case of agreement, a link is provided to you which is used to track whether the buyer is coming from your site or not.
  • Now, you have to include the affiliate link on your site.
  • Whenever a user will buy the product using your link, you will get a commission for that. This is how affiliate marketing works!

Some of the biggest sites which support affiliate marketing are listed below:

  • Amazon
  • Flipkart
  • OYO
  • Fitbit
  • Udemy

3. Direct Selling

When we discussed the idea of affiliate marketing, you must be thinking can’t we sell our products too? Yes, you can! Direct selling is one of the major sources of income from blogging. The point to remember while doing direct selling from your blog is that you should sell those products which are relevant to your content and useful to your audience. 

This can be understood as suppose you are writing an article about “how to climb a mountain”, then you can sell various gears which are used while trekking such as trekking shoes, jackets, trekking sticks, etc. Or you can write a blog regarding the best smartphones under 20,000 and can sell them. Also, you have to set up a good payment system for the transactions. \

Some of the most popular direct-selling products by the bloggers are listed below:

  • Books
  • Handmade Stuff
  • Artificial Jewelry
  • Sports Gear, etc.

4. Premium Content

Providing premium content to your audience is also a considerable option to make money from your blog. Premium content is somewhat different from regular or average content as you have to provide a piece of deep and more qualitative information. Your content must have those valuable aspects which make the audience buy it. 

Before switching over the Premium Content, you should do some research. First, you have to analyze how many of your visitors are returning to the site and how often they return. Now you have to explore which content is most viewed by your target audience so that you can provide something extra for that domain in the paid version. 

The examples of some of the most selling premium content are listed below:

  • Tutorials (Notes)
  • Infographics
  • Case Studies
  • Research Papers
  • Practice Papers, etc.

5. Offer Services

You can start to make money by offering your skills and services. Here the best part is that you do not require any kind of investment, all you have to do is just start to offer the services in which you have some really good skills. Although you have to maintain the quality of services you are offering, to make the audience pay for them. 

You can earn by providing a monthly or annual membership to the users or you can charge for each service separately. First, you have to look out for the services you love to do – it can be your writing skills or it can be your consulting power, or anything else. Then you have to analyze how these skills can be that much beneficial to the audience so that they are even ready to pay for it.

6. Selling ad Space

This is one of the best ways to earn passive income from your blog and every blogger must start this activity when starting to blog. People these days are already going for banner spots which are quite effective but also try some different spots such as on the pop-up box, headers of social media, and email newsletter. 

Also, this is most suitable for pages that promote famous niches such as news, celebrity gossip, etc. as it can bring sustainable traffic making your page run for a longer period of time. Thinking outside the box will help you to earn a decent amount of money and some of the benefits of selling ad space are: 

  • A good passive method of monetization
  • It is profitable if you promote various products through your blog
  • Helps in monetizing mostly all the pages on your website

7. Sponsered Posts

Last but not the least, sponsored posts are another way to earn money, and people who start writing blogs hope to receive numerous sponsored posts each day. They are one of the effective ways in which a blog writer can earn money from their blog and can be highly effective for the business. Before posting anything on your website you must make sure that it is interesting and not offensive to any people or community. 

The posts must be relevant to your blog and the audience who regularly visit your website in order to read your blog. Also, never posts with hidden meanings as it can create problems for your website. 

8. Start an Online Course

This is a tried and tested method and anyone with some unique idea or skill can go for this way of blogging. This can be very interesting if you love to teach or share knowledge with the world. Here you can film short videos and teach meaningful things as per your experience, along with telling the ways to become successful in that particular field. There are many people out there who are eager to learn something, hence, it is also a good way to make a decent amount of money. 

9. Freelancing

Now, this is something we all are aware of and is considered a good option as it is something you can do of your own will. Some people only count on blogging as their overall income and some take it as a part-time job as it depends on their will and wishes. 

However, the pay depends upon the skills that you are equipped with. You can earn starting from $200-$5000 approx and the level can grow up with the experience. You can also write for particular brands and start-ups and help them to increase their reach. You can consider working as a freelancer by posting about your service on Fiverr, Upwork, Flexjob, etc.

10. Ebook Writing

This can be your own digital product where you can write and sell at the same time and also is a great way of making money blogging. This is also in trend these days as it does not require additional income and also after the book is written you can publish it without spending any penny. But do understand your audience before you write otherwise the income will start slowly or you might not receive any views. 

Also, another benefit of publishing a book online is, there are no middlemen, no publishers, no distributors, and no stores. All the profit that is earned goes to the writer. 


So these were some of the ways in which you can choose in order to earn money from your blog. After gaining a decent amount of followers you can start this process and earn a decent amount of money. You can choose among many and go for the one which works best with your daily lifestyle and schedule.

FAQs on Making Money Blogging in 2023

1. Is blogging a good way to make money?

Ans. Yes, blogging is a very effective way to make money but the amount of money that can be earned varies depending on several factors. Successful bloggers who understand effective promotion strategies have the potential to generate significant income. However, each niche topic has a different amount to earn. Bloggers can do very well if they know the proper ways to promote their blogs. As a beginner it would be difficult but experience can give you a better idea of what to go forward.

2. How much money can I make from blogging? 

Ans. The amount of money you can make from blogging depends on the ways of promoting a blog. An individual blogger can approximately earn ₹7000 – ₹25000 per month on an average in India and the amount keeps on increasing as you grow your blog with quality content and covering audience needs.

3. Is Blogging Profitable in 2023?

Ans. The answer is “Yes”. Anyone who are interested in creating and writing can make profitable blogs in 2023 and if the content you write is good and researched properly then you can definitely make a good amount of money. We should also consider these points like quality of content, niche selection, audience engagement, and monetization strategies to make profit in blogging.

Suggest Read: How to Make Money With AI in 2023 (Hint: Easily Earn $500)

4. What type of bloggers makes the most money?

Ans. In 2023 there are more than 300+ niches in the market. However these are the top bloggers who can make the most money or have the potential to make the most money:

  • Niche Experts
  • Personal Finance Bloggers
  • Health and Wellness Bloggers
  • Trained Body Fitness bloggers
  • Tech and Gadgets Bloggers
  • Lifestyle Bloggers
  • Fashion Bloggers
  • Food Bloggers
  • Parenting and Family Bloggers
  • Digital Marketing Bloggers
  • Business and Entrepreneurship Bloggers
  • Travel Bloggers
  • DIY and Home Improvement Bloggers

Suggest Read: 10 Best Blogging Niche Ideas To Make Money In 2023

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