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Top Free SEO Analyzer Tools

Last Updated : 29 Dec, 2023
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SEO Analyzer tools are particularly defined as software or tools that examine the functionality and the ranking of the website. Therefore this tool is mainly used to check the website ranking on search engines like Google and other search engines and to evaluate the success of the website by optimizing and improving it. There are multiple SEO Analyzer tools available on the internet that are used by SEO writers to optimize their websites. Thus, in this article detailed knowledge has been provided about the Top Free SEO Analyzer tools. 


Top Free SEO Analyzer Tools

What are SEO Analyzer tools ?

Search Engine Optimization (SEO) Analyzer tools are the tools which are used for auditing a website to identify the opportunities which are required to improve its ranking or placements in the search engines. These Search Engine Optimization (SEO) tools are particularly used by the SEO Content writers and many other writers to find SEO issues on the website and get the set of data and alerts to resolve those issues and these tools also provide SEO reports of the particular website. 

Top Free SEO Analyzer Tool

There are various types of Search Engine Optimization (SEO) Analyzer tools available with multiple functionalities which are used to optimize the websites. Some of the most popular Free SEO Analyzer Tools are mentioned below:

1. Google Page Speed Insights 

Google Page Speed Insights is an SEO analyzing free tool which is offered by Google and it is particularly used for on-page SEO ranking factors and enhancing the user experience to the website. The Google Page Speed Insight tool is useful for the website’s which are loading slowly by improving these website’s rankability. The main feature of Google PageSpeed Insights is to check the pages loading time on the desktop and mobile devices.

2. Ahrefs Webmaster Tools

Ahrefs Webmaster tools is a free Search Engine Optimization (SEO) tool which offers SEO and site diagnostic data which is launched by Ahrefs. Ahrefs webmaster tools helps the owners of the websites to improve the performance of the websites and they are limited to providing off page, on page SEO data for the verified site. It is a free SEO tool which has an objective to bridge gaps in the google search console.  

3. Answer the Public 

Answer the Public is another free SEO tool which is used to see what phrases or keywords people use in the search engines like Bing and Google. Answer in Public tool is also used to find the questions which the people ask on the blogs, forums, and on the social media. Thus the particular questions asked by the people turn into the keywords. 

4. Google Analytics

Google Analytics is another SEO analytics tool which is used to help the user to identify the patterns of how the website traffic is indulging with the website and thus recognizing the trends. Google Analytics is also used for viewing real time traffic data, referral traffic and can also compare the organic versus the non-organic website traffic. With the help of google analytics writers can evaluate website engagement data and it helps in tracking the conversion metric.

5. Google Search Console

Google Search Console is a type of web service which is owned by Google and it is used for conducting the SEO analysis in the website and reviewing the Search Engine Optimization (SEO) strategy for the keywords by monitoring, optimizing and debugging the website. Google Search Console can be also used as a rank tracker to check the website ranking in the SERPs. Google Search console is also used for indexing, measuring website main metrics, analysing impressions and solving several issues.

Ahrefs’ Backlink checker is one of the strongest backlink tool which is particularly used to check the backlinks to the other websites. It helps in checking the websites or the web pages for the broken links within seconds and can also find the external and internal backlinks. Ahrefs also have an extensive link index which can hold large amount of data.

7. Google Ads Keyword Planner 

Google Ads Keyword Planner is a free SEO tool which is used to discover the new keywords and to see the estimated search volumes and learn how much it costs to target them. Technically Google Keyword Planner is a pay per click advertising tool which is mainly used by the advertisers based on the Google suggested phrase terms as the primary foundation.

8. SERP Snippet Optimization Tool 

The SERP Snippet Optimization Tool mainly stimulates Google Search engine results pages. The Snippet Generator allows the webmasters, content creators and SEO experts to ensure that their SERP Snippet is optimized to maximize higher click through rate in the google organic search results. The SERP Snippet tool helps to know how your website is being viewed in the SERPs on all the devices.

Google Trends is one of the best free SEO Tools as it tells the users what the people are searching for on the web. Google trends does this by tracking the search volumes and after that breaking them down regionally. This SEO Tool doesn’t provide the minute details but it gives an overview of the interest of people and the current trends which are related to the topics. Google trends provides a pictorial view of the topics which are all around the world and this trend varies from one location to another and can be analyzed.

10. Ahrefs’ SEO toolbar 

Ahrefs SEO toolbar is a free versatile multi tool for the Search engine optimization professionals and the webmasters. Ahrefs seo toolbar consists of features like link highlighter, broken link checker, redirect tracer, domain highlighter for SERPs and so on. This SEO toolbar allows the users to get the most important SEO metrics for any of the websites in the website browsers.

11. Moz Local Listing Score 

Moz Local is a type of automated listing tool for management with the active and continuous syncing of the location data to our partner directories. The main objective of Moz Local is the right effect of the visibility on google by enabling it to publish the location data and to maintain its own consistency in the bulk. Moz local is used to check the ciliation’s on Facebook, Google, Maps, Bings and so on.

12. Yoast SEO 

Yoast SEO is one of the most famous and oldest SEO tools which is reader friendly and consists of powerful indexing functionalities which makes it easier to to have the users site indexed by the search engines. Yoast SEO consists of multiple features which helps in optimizing the websites for better visibility in the search engines. Some of its SEO features are- Link checking and speed optimization. 

13. JSON-LD Schema Generator For SEO 

With the help of JSON-LD Schema Generator for search engine optimization, users qualify for the Rich snippets or the google rich results for the mobile and desktop search results including the image rich results. The free and the easy to use schema markup generator supports the creation of the JSON-LD schema and the microdata.

14. Classy Schema Structured Data Viewer 

Classy Schema Structured Data Viewer tool helps to confirm the structured data was implemented correctly. Classy Schema offers functionalities where the users can edit, test and visualize the JSON-LD and microdata based on the structured data. The Structured data viewer is a free and useful alternative which handles all the schema types.

15. Similar Web 

Similar Web tool is mainly used to find out the statistics for any topic. The users can also estimate the traffic of a website. Similar Web is a website analytics tool which is used to access the key metrics for any website. It collects a lot of  data and also offers the AI-based market intelligence platform which helps to monitor mobile and app traffic. 

16. SERP Robot

SERP Robot tool is an online rank checker which is used to check the ranking position of the website for up to five keywords. SERP checking is needed to check the overall health of the websites and also to analyze the overall performance of the competitors’ websites. SERP Robot is an user-friendly tool which is used to show the accurate reports of the keywords in the search engines.

17. XML Sitemaps 

XML Sitemaps is a file which lists the essential website pages so that they can rank in the search engines. XML sitemaps are one of the most versatile of the sitemaps formats which are easily extensible and they are used to supply the additional data about the news, video and images.

18. Robots.txt Generator 

Robots.txt Generator consists of a robots.txt file which tells the search engines where the users can go and cannot go to the website. Robots.txt generator lists all the content which want to lock away from search engines like Google. It consists of an easy and effective robot txt generator which is used to create meta robots. 

19. Copyscape

Copyscape is an online plagiarism detection tool which allows the users to automatically scan or detect the duplicate content in the website or to check whether the content which is taken from the websites or not. Therefore, it is an online plagiarism detection service which is used to check whether the same type of content is available anywhere else in the website or not.

20. Google Alerts

Google Alerts is one of the powerful free tools which helps to stay on the top of all the things which are important to the users. It is a content change detection and notification service which is offered by Google. It allows the users to monitor any of the Keyword or the keyword phrases. 

21. Screaming Frog SEO Log File Analyzer 

The Screaming Frog SEO log File Analyzer was developed to help the users to upload the files , verify them in the search engines bots, identify those crawled URLs and analyze those search bots data and the behaviour of the SEO insights. These log File analyzers verify all the main search engine bots according to their search engine bots. 

22. Exploding Topics 

Exploding Topics is a tool used in the market research which enables the businesses to identify the emerging trends and also forecast the new topics by crawling the online discussions, social media interactions and the search engine inquiries and also these Exploding topics helps the users to discover the upcoming market opportunities.

23. The Hreflang Tags Generator Tool

 The Hreflang Tags Generator tool is a free online tool which allows the users for easy and quick creation of hreflang tags for the websites in each and every country and variation of the page in the websites. This hreflang generator tool is mainly used to develop html tags for the header section of the multilingual websites.

24. Keyword Surfer

Keyword Surfer is another free popular SEO analyzing tool which allows the users to create keyword ideas and to see the search volumes which are directly in the Google search results. Therefore, Keyword Surfer is a free chrome extension which is used by the users to search and display the keyword data and also provide the data which is needed to make informed decisions by the users related to the content in the website. With the help of Keyword Surfer essential metrics like the cost per click, search volume and the estimated traffic are all more accurate with the new method and the updated database.

25. Google Mobile-Friendly Test 

Google mobile friendly test is an important SEO free tool which is used because the mobile users are a large number of website users. Therefore by making the website mobile friendly the users can increase the viewers visit time and decrease the bounce rate which will initially increase the attention of the potential customers and real users to the website.

26. Website Authority Checker 

Website Authority checker is a free SEO tool which is used to access the authority of the website and to evaluate the domain progress for the organic traffic, backlinks and paid traffic. It is used to calculate the strength of the pages and the likelihood of the domain to rank well in the search engines. Therefore it is mainly used to check the authority of the website.

Whites parks Google Review Link Generator is a free tool which is used to develop unique Google review links to share the short QR code and URL with the customers to grow. Therefore whites park is a simple tool which particularly checks the business reviews and the ratings across the website and again generates a google review score of the business.


These SEO Analyzing tools are the most popular analyzing tools which are used by the content writers, SEO writers and other people to optimize the performance of their website and its ranking. Therefore, in this article a detailed knowledge has been provided about the top SEO Analyzing tools, its features and its pricing and how these SEO tools are helpful for the users for ranking their websites in the search engines.

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