HP Full Form

HP stands for Hewlett-Packard. It is a multinational company founded by Bill Hewlett and Dave Packard in the year 1939 in Palo Alto, California, United States of America.  HP produces many hardware and software-related products that are used for business and personal use. During its start, HP began with the development of electronic instruments but later started with the products such as computers, scanners, printers, etc. Today HP is one of the most developed multinational companies in the world and provides its services and operations in more than 170 countries.

History of HP

• 1939: HP was founded in 1939 by Bill Hewlett and Dave Packard in Palo Alto, California. 
• 1942: HP started pioneering health care plans for their employees in 1942. It started using an open floor plan for its office which provides versatility and promotes facilities of collaboration and creativity. 
• 1950: In early 1950 the electronics industry expanded and HP developed and expanded its electronics industry due to which HP achieved great success. 
• 1951: HP invented the 524A high-speed frequency counter in 1951. This product was used for measuring signals and earned billions for HP.   
• 1957: In 1957, HP went public by selling its shares for $16 and constructed its first HP building in Standford Research Park which was developed to increase the comfort and creativity of the employees.
• 1959: HP went global in 1959 and established its facilities in Switzerland and Germany.
• 1966: HP Laboratories were opened in 1966 and research for new technologies where conducted. In 1966 HP even invented light-emitting diodes. 
• 1968: In 1968, HP developed its first personal computer, that is a scientific calculator known as HP 9100A.
• 1980: HP developed its first PC that is HP-85. It communicated with other computers and had intuitive peripherals. 
• 1983: HP developed its first touchscreen PC HP-150 in 1983. The PC allowed its users to perform their actions by touching the screen. 
• 1984: In 1984 HP developed its first Laser Jet and become the most popular laser printer in the world. 
• 1991: HP developed its affordable color printer with the HP DeskJet 500c. 

Popular Products of HP

1. Personal computers: HP Produces a wide range of laptops, and desktop computers such as HP Specter, HP Envy, and HP Pavilion Lines.  
2. Printers: HP is known as the largest manufacturer of printers in the world. It produces different types of printers such as laser printers, inkjet printers, and multi-function printers. 
3. Mobile phones: HP has even produced a range of mobile phones that are used by various business users. These phones come with various features such as integration, security, and battery life for working professionals. 
4. Digital cameras: A wide range of digital cameras are being provided by hp that capture high-quality images and videos.
5. Tablets computer: Tablet computers are also produced by hp that run on operating systems such as Windows and Android. These tablets also provide features of personal computers and laptops. 
6. Business notebook: HP produces a range of business notebooks that are designed for professionals with various features that are needed by business users.  
7. Pocket computers: Pocket computers are small and portable computers provided by HP that are lightweight and compact and can be used even while traveling and working. 

Marketing Strategy of HP 

In order to promote the brands and services the HP company has implemented various marketing strategies such as:

1. Social Media Marketing: There are various social media platforms on which HP has its active presence such as Facebook, Instagram, LinkedIn, and Twitter through which they interact with customers and promote their products, share their news, and give an update about the company and the products.  
2. SEO Strategies: SEO (Search Engine Optimization) is used by HP to improve its presence on the search engines such as Google, and Yahoo. This strategy can be used by techniques such as back-linking, keyword optimization, content creation, etc. 
3. Influencer Marketing: HP uses the strategy of influencer marketing with the help of its influencers to promote its marketing. The Company works with influencers that describe their features, products, specialties, and profits. 
4. E-commerce Strategies: HP has made available their products on the eCommerce websites such as Amazon, and Flipkart to sell their products. Today’s growing market consists of shopping and purchasing various products majorly through online shopping websites and it’s implemented by HP. 
5. Content Marketing Strategies: The Content Marketing strategy of HP focuses on delivering high-quality content, that in return educates and informs its customers. The content is provided with the help of blogs, videos, messages, and infographics.

Milestones of HP

1. Introduction of the desktop computer: In 1968, HP introduced the HP 9100A desktop computer. It was used in various fields such as aerospace, engineering, and finance.   
2. Pioneering work in inkjet printing: In 1984, HP came up with the introduction of the first inkjet printer. Today HP is one of the largest printer manufacturers with various kinds of printers.  
3. Innovation in personal computing: HP introduced a large range of personal computers such as the HP Pavilion and HP Vectra.  
4. Commitment to sustainability: HP has always been focusing on developing sustainable business practices, such as developing their products and achieving 100% renewable electricity in global operations by 2035. 
5. Leadership in 3D printing: HP is known as a Leader in the 3D painting industry by offering various 3D painting solutions for various businesses and individual work.   

FAQs on HP

Question 1: Where is the headquarters of HP?

Answer: The headquarters of HP is located in Palo Alto, California in the United States. 

Question 2: Does HP offer technical support for its products?

Answer: Yes, technical support is offered by HP for its products through its website, phone, support, and online chat. 

Question 3: Does HP have its mobile app?

Answer: Yes, HP has its mobile apps such as the HP Smart app that can allow their users to scan, copy and print their documents through their mobile devices. 

Question 4: Does HP offer warranties for its products? 

Answer: Yes, Warranties are offered by HP for their products according to their production and the region and date in which the product is being sold. 

Question 5: What are the most popular products of HP?

Answer: The popular products of HP includes laptop such as the HP Spectre x360, HP Pavilion, etc, and printers such as HP OfficeJet Pro and HP LaserJet.