Free Digital Marketing Courses With Certification 2024

Free video classes and tutorials on Digital Marketing are available online from some of the world’s best colleges and teachers. Many free Digital Marketing courses are available online from institutions of higher education, online educational communities, and individual Digital Marketing specialists.

You may get a shareable certificate upon completion of several of these free Digital Marketing courses. This indicates experience in a certain field and aids in creating a portfolio. However, most services demand that students pay for an upgraded plan before they may access a shareable certificate.

Online, there are several free Digital Marketing courses to choose from. This post lists the top free Digital Marketing courses available to students of every level, from complete beginners to those with experience in the sector.

Top Free Digital Marketing Courses

Course Title	Offered By	Cost	Time to Complete	Certificate	Curriculum	Quality of Instruction	User Experience
Fundamentals of Digital Marketing	Google	Free	40 Hours (self-paced)	Yes	Search Engine Optimization (SEO), Social Media Marketing, Paid Advertising, Content Marketing, Analytics	High	Beginner-friendly, interactive modules
Inbound Marketing Free Certification Course	Hubspot Academy	Free	4-6 hours (self-paced)	Yes	Inbound Marketing Strategies, Lead Generation, Content Marketing, Email Marketing	High	Practical focus, case studies, quizzes
Free Diploma in E-Business	Alison	Free	10-15 hours (self-paced)	Yes	E-commerce Fundamentals, Online Marketing Strategies, Social Media for Business, Customer Relationship Management	Moderate	Text-based lessons, basic overview
Become an Online Marketing Manager	LinkedIn Learning	Free (1 month trial)	4-6 hours (self-paced)	Yes	Marketing Strategy, Social Media Management, Content Marketing, Analytics for Marketers	High	Industry expert instructors, video lectures
Digital Marketing Strategy	The University of Edinburgh	Free	5 Weeks (flexible)	Yes	Marketing Fundamentals, Customer Analysis, Digital Marketing Channels, Budgeting & Measurement	High	University-level content, in-depth lectures
Digital Strategy and Action	Babson College through edX	Free	6 Weeks (flexible)	Yes	Developing a Digital Strategy, Digital Marketing Channels, Content Marketing, Social Media Marketing	High	Case studies, assignments, peer interaction
Digital Media and Marketing Strategies	University of Illinois through Coursera	Free	4 Weeks (flexible)	Yes	Digital Marketing Fundamentals, Consumer Behavior, Social Media Strategies, Content Marketing	High	Well-structured content, video lectures, quizzes
Digital Marketing Strategy	Learn@Forbes	Free (limited access)	3 Hours (on-demand)	Yes	Building a Digital Marketing Strategy, Content Marketing, Social Media Marketing, Paid Advertising	Moderate	Expert-led video lessons, limited access in free version
Quick Tips and Tricks to Learn Digital Marketing in No Time	Skillshare	Free (limited access)	1 Hour (on-demand)	No	Introduction to Digital Marketing Concepts, Social Media Tips, Content Creation	Moderate	Short, practical tips, limited access in free version

1. Fundamentals of Digital Marketing

Learning digital marketing from the firm pioneered in the field is the best option. We highly recommend Google’s free online digital marketing course, which is ideal for beginners and more advanced users and includes free certification. Google’s industry-recognized certification is a great method to raise your profile’s visibility and expand your skill set.

This free, self-paced, and location-independent 26-module online digital marketing course will take 40 hours to finish. Complete with text, video, and quizzes, multiple lessons make up each module. You may create a custom learning plan with only the modules you want to study. To earn your certification, however, you need to begin at the very beginning and work your way through the material.

Pros:

• Graduates can include their course completion on their resumes and profiles on professional networking sites like LinkedIn and Indeed.
• Permanent availability
• Progress evaluation quizzes

2. Inbound Marketing Free Certification Course

Hubspot Academy offers a free four-hour course for digital marketers who wish to hone in on inbound strategies; the course is known in the field as the Inbound Marketing Certification Course. This free online digital marketing course beginner-friendly course material includes ten lectures, 34 videos, and nine quizzes.

Pros:

• Four interesting professors lead the course.
• Superb interface for end users
• Certification Accepted Within the Field

Cons:

• It is too short.

3. Free Diploma in E-Business

Mike Feerick launched the world’s first online platform for massive open online courses (MOOCs) in 2007 with his creation, Alison—one of the finest places to get free online courses, with over 6 million students enrolled.

Students may improve their marketing prowess by taking advantage of the Diploma in E-Business’s extensive coverage of topics, including Google Analytics and AdWords, search engine optimisation, revenue metrics, analysis, campaign monitoring, and digital measurement. The six- to ten-hour-long free online digital marketing course has attracted more than 84,000 pupils. You must score 80% or higher on the final exam to pass.

Pros:

• An industry standard bearer for online education
• An intuitive interface
• Tutorial videos

Cons:

• If a student wants a certificate, they must pay for it at the online store.

4. Become an Online Marketing Manager

If you have a solid grasp of digital marketing but need more managerial chops to advance in your company, this 24-hour course on LinkedIn Learning will give you just what you need. This free online digital marketing course will teach students how to efficiently promote on social media platforms, develop a digital marketing plan, and implement it using the newest tools.

Pros:

• Taught by leaders in the field
• Earn a completion badge to display on your profile or resume.
• Superb interface for end users

Cons:

• Deactivating LinkedIn Premium before the expiration of the trial period might be beneficial to avoid incurring charges.

5. Digital Marketing Strategy

One of the best institutions in Scotland is providing this comprehensive digital marketing course through the online learning platform Edx. Training for four to six hours weekly over eight weeks should be sufficient for the desired results. The free online digital marketing course outline covers a lot of ground. This is one of the best options for students seeking a free, all-encompassing digital marketing course.

In addition to a professional credential, certificates for the course are available at the premium edX level. A free audit of each module’s lectures is public. By auditing the class, you can access all course materials.

The software aims to give users a high-level, strategic grasp of digital marketing as it applies to business. Two University of Edinburgh professors lead this course, making it a great addition to any curriculum vitae.

Pros:

• In-depth lesson plans
• Superb interface for end users
• Over 7,000 people have signed up for this class!

Cons:

• Certification is a premium service that requires payment.

6. Digital Strategy and Action

Marketers can learn much from what digital powerhouses like Amazon, Facebook, Netflix, and Google have in common with this intriguing free online course, Digital Strategy and Action. It explains how these companies’ founders took a modest concept and turned it into a multibillion-dollar enterprise.

The free online digital marketing course includes a tonne of advice and guidance and motivational, in-depth case studies, such as those of Amazon CEO Jeff Bezos and Netflix CEO Reed Hastings.

If you’re an ambitious business owner or marketer, this course will show you what it takes to succeed where the world’s best have followed for so long.

The premium edition, which includes an instructor-signed, shareable certificate with the Babson University logo, is available to students but is not mandatory. The full course is also available in a free audit format.

Pros:

• Lectured by Peter Cohan, a professor of strategy at Babson College.
• Fascinating and thought-provoking
• Ideal for individuals who might need some inspiration

Cons:

• Obtaining a transferable stock certificate will cost you.

7. Digital Media and Marketing Strategies

The University of Illinois’ Digital Media and Marketing Strategies class is the fifth of seven required types for a Digital Marketing concentration. Finishing this free online digital marketing course in either the free audit mode or the premium edition, as with all Coursera courses, is possible. Those who pay for the system can get a certificate of completion at the end.

Pros:

• Mike Yao is an associate professor of digital media at New York University.
• Component of the University of Illinois’ fully online Master of Business Administration
• The only accredited free course we recommend

Cons:

• You must pay a fee to receive a transferable certificate or accumulate credit.
• Audit-only mode may not be accessible for all tasks.

8. Digital Marketing Strategy

This free online digital marketing course, Digital Marketing Strategy, is part of Forbes’ new Learn by Forbes series of accredited online courses and is free during a 14-day trial.

The lesson includes case studies, flashcards, and interactive activities to ensure students retain as much knowledge as possible, so learning is a breeze as you move forward. When you finish, you may brag about it on your website, CV, résumé, or LinkedIn profile with the help of a certificate.

Pros:

• Free trial subscriptions are good for 14 days of full access.
• Follow your schedule.
• Has a stellar track record.

Cons:

• Certification is only available behind a paywall.

9. Quick Tips and Tricks to Learn Digital Marketing in No Time

Kapil Chopra, a self-proclaimed “digital marketing geek,” teaches 37 bite-sized courses in this free online digital marketing course, all available for free on the Skillshare website. If you decide to take this course, you’ll have plenty of time to complete all of the courses, as it only takes just under four hours to complete, and Skillshare provides a free two-month trial.

Pros:

• Lessons that are concise and straightforward.
• Includes a hands-on activity for the classroom.
• Tutorial Videos.

Cons:

• Cancellation of the membership is required before the conclusion of the free two-month trial term.
• Not advanced enough for kids who need it

Summing it up!

There are always going to be new developments in the world of digital marketing since it is so vast and adaptable. Therefore, it is essential to continuously develop one’s knowledge in this area by enrolling in courses such as these. You may learn just as much from free online digital marketing courses as from premium ones; the only differences will be the breadth of coverage and the instructor’s availability to answer your questions.

FAQS on Free Digital Marketing Courses With Certificate

Q1. Which is the best course in digital marketing?

Some of the best free and plagiarism-free digital marketing courses available include:

• Google Digital Garage
• HubSpot Academy
• LinkedIn Learning
• Coursera
• edX

Q2. Who is eligible for SEO course?

Short-term SEO classes are open to anyone with a basic understanding of the internet, search engines, and Google Analytics. These courses are ideal for professionals who want to boost their digital marketing skills and advance their careers.

Q3. What is the duration of digital marketing course?

Generally, Digital marketing course are ranging from week to months depending upon format, depth, and scope of the program, but typically ranges from a few weeks to several months.

Q4. Is digital marketing course easy?

Digital marketing courses can be accessible to beginners, but success requires sustained effort and dedication.