10 Best Free Online Video Editing Tools for Creating Engaging Content (2024)

High-quality video content contributes to brand awareness by drawing viewers in.

Like thousands of businesses, if you want to transform raw clips and video footage into visually appealing finished videos, this article will help you know about the best free online video editing tools.

These tools inform, engage and inspire your audience by enhancing the video’s quality and catching their attention. Although video editing platforms do not provide you with the story, they help you optimize time by featuring your videos with lively colors and sharp resolution.

According to the research, videos have become a vibrant source that can drive organic search results 50 times more than plain textual content. Moreover, it has been perceived that including videos on landing pages increases conversions by 86%.

Notably, the majority of marketers today credit their video creation skills using efficient video editing tools. If you want to know about the top video editing software, you have landed in the right place. We have done extensive research and curated this list of 10 best free online video editing tools to help you generate leads, establish brand identity and educate your audience about your products or services.

Create Compelling Content With These 10 Best Free Online Video Editing Tools

Do you want to engage with customers and leave a lasting impact on them? You will need to create compelling videos that showcase the USPs of your product or services and establish trust & credibility with your target audience.

Some of the best free online video editing tools that give you full control over the video editing process include:

Adobe Premiere Rush

Compatible with Mac and Windows, Adobe Premiere Rush is one of the best free online video editing tools. The platform enables you to share your creations on any social media platform with a perfect aspect ratio. It also features lots of attractive built-in templates to jazz up your titles.

Features

• Precise control over color grading, audio, and video editing
• Ideal tool for motion graphics to create a standout video
• Add transitions with a drag and a click

Pros	Cons
Projects are compatible with Adobe Premiere Pro	No chroma key and freeze frame
Supports 4K XAVC-S format	Can’t choose the output format and codec

Pricing

It offers a 7-day free trial and 3 paid plans:

• Adobe Express- Rs. 797.58 per month
• Premiere Pro- Rs. 1834.90 per month
• All Apps- Rs. 4630.32 per month

Link: https://www.adobe.com/in/products/premiere-rush.html

DaVinci Resolve

With DaVinci Resolve, you can create user-generated tutorials and how-to videos seamlessly. This platform is used for remote collaborations to focus on individual parts of the editing process. It offers exceptional picture quality to make your video stand out.

Features

• Includes professional-grade color grading tools
• Supports multiple formats and high-resolution output
• Allows for a high degree of creative control, making it a go-to for complex video projects

Pros	Cons
Custom effects, titles and transitions	Limited free version features
Advanced color corrector	The interface can be confusing for beginners

Pricing

A free trial is available, and the premium plan is for Rs. 28,980 (one-off fee).

Link: https://www.blackmagicdesign.com/in/products/davinciresolve

iMovie

Developed by Apple Inc., iMovie is a video editing software that allows you to create and edit videos with ease. This free video editing software includes essential features like color correction, cutting & trimming, background noise reduction, and even stabilization for those shaky shots.

Features

• Create a professional-looking video without an editing degree
• Easily add photos and videos to projects and trim clips with your finger
• Add seamless transitions and fade audio like a pro

Pros	Cons
Filter themes and transitions	Some useful features are missing
Supports 4K editing	Does not support 360-degree video editing

Pricing

It is free and comes with all Mac and iOS devices.

Link: https://www.apple.com/in/imovie/

OpenShot

If you are searching for an all-in-one video editing platform, OpenShot is the best choice. This multi-functional tool facilitates trimming, snapping and audio mixing. It also provides an advanced timeline to create impressive 3D animated titles and video transitions.

Features

• iMovie offers basic editing tools and effects for creative, simple videos
• It offers unlimited tracks that enable you to add multiple layers, including incorporating background videos, audio galore, and sick effects
• Easy-to-learn interface with drag-and-drop functionality

Pros	Cons
Intuitive interface with drag-and-drop functionality	Not suitable for complex editing projects
Supports a wide range of video formats and codecs	Limited advanced features and advanced customization options

Pricing

Openshot is a free software with no limitations or restrictions.

Link: https://www.openshot.org/

Lightworks

Bringing over 30 years of experience to the table, Lightworks is an incredible video editing platform to handle complex video projects. It works well for aspiring filmmakers, content creators, and YouTubers, offering Hollywood-level editing and effects.

Features

• It offers basic editing features like trimming, cutting, transitions, chroma key, etc.
• Local backup and archiving
• Visual effects (VFX) create striking visuals, transcend limits, and enhance footage.

Pros	Cons
Drag-and-drop interface	Its comprehensive features can be overwhelming for beginners
Supports almost all types of video files	Only supports 720p exports

Pricing

It offers a free plan and 2 paid subscriptions:

• Create- $5.49 per user/month
• Pro- $13.20 per user/month

Link: https://lwks.com/

Shotcut

Shotcut is one of the free tools that supports advanced video & audio processing. Its customizable interface offers extensive features, including advanced audio editing tools and color grading.

Features

• Supports hundreds of audio and video formats and codecs to amalgamate different files into one seamless project
• Customizable interface and keyboard shortcuts for efficient workflow
• Drag-and-drop file management simplifies the process of gathering content

Pros	Cons
Free and open-source software	Lacks user-friendly features compared to other video editing tools
Sleek, intuitive interface	Steep learning curve for beginners

Pricing

It is a free, open-source, and cross-platform video editor.

Link: https://shotcut.org/

CapCut

Initially launched as a mobile app, CapCut is an efficient video editor that appeals to content creators for social media platforms. This tool offers several features to create captivating videos, such as text overlays, filters and transition effects.

Features

• The tool offers a bundle of templates to use
• Supports 20+ languages
• Trending effects, filters, and transitions

Pros	Cons
Straightforward interface	Added tack amount is limited
Easy to share files without a watermark	Do not support landscape mode on smartphones

Pricing

You can get the CapCut Pro plan spending $7.99 per month

Link: https://www.capcut.com/

KineMaster

One of the finest video editing kits, KineMaster enables you to customize videos to your requirements. The best part is it gives you a chance to save your project in diverse qualities and export them in various resolutions and formats.

Features

• Extensive library of pre-made effects, music and transitions
• Supports exporting videos in green screen, multi-layer editing, and chroma key
• The tool facilitates 4K video editing

Pros	Cons
Powerful app with a user-friendly interface	Watermark in free feature
Direct upload to social media and YouTube	Limited features in the free version

Pricing

It offers a standard version for free and a premium plan for $8.99 per month. However, if you want to save more, you can select its annual plan and save $63.

Link: https://kinemaster.com/en

Movavi

Movavi is one of the best video editing platforms with a user-friendly interface. The reason why people love it is that it has all the features video editors and YouTubers require. One of the noteworthy features of Movavi is that it allows you to export your videos directly to YouTube or Vimeo.

Features

• It offers AI: background and noise removal
• It provides motion tracking and picture-in-picture tools
• It has Chroma-key capability.

Pros	Cons
It can merge multiple formats into one seamless video	Saving the edited video takes too much space
It provides excellent after-shoot editing features	Lacks advanced trim modes

Pricing:

It offers a free plan. There are three paid plans-

• Video Suite- Rs.2,999
• Video Suite + Photo Editor- Rs.3,469
• Movavi Unlimited- Rs.5,059

Link: https://www.movavi.com/mac/

Kdenlive

Kdenlive is an open-source video editor that enables you to edit videos seamlessly. It allows users to convert their videos into audio/video formats such as MP4, WMV, MKV, AVI, DVD, JPEG, and many more.

Features:

• It allows multicam editing
• The platform offers a versatile audio mixer
• With Kdenlive, you can arrange different audio files in diverse tracks.

Pros	Cons
Intuitive UI and streamlined workflow for users of all levels	It’s GPU rendering is not perfect
It allows you to make video Montage	Its’ speed effect is not efficienct

Pricing:

It is free to use.

Link: https://kdenlive.org/en/

Which is the Best Free Online Video Editing Tool?

Still confused about which video editing tool you should opt for? Adobe Premiere Rush is a free mobile and desktop video editing app that is known to offer its users creative features on the go. With this easy-to-use and robust tool, you can shoot, edit, and share videos from your phone on your PC. Moreover, with this all-in-one tool, you can edit, fix colour, adjust audio, add titles, and do much more with customizable Motion Graphics templates and integration with Adobe Stock.

Conclusion

Now, anyone can make pro-level videos and elevate their brand image. All these best free online video editing tools are perfect for businesses wanting great videos without triggering technology headaches.

Choosing the right video editing tool can build a winning game plan. So, which software you should select? To be honest, it totally depends on your individual needs, budget and experience level. Evaluate all factors and make an informed choice.

Do let us know which software you chose amongst the ones we mentioned and how it helped you.

FAQs

What is the best free online video editor?

The top video editing tools include Adobe Premiere Rush, DaVinci Resolve, iMovie, OpenShot, and LightWorks.

Which website is best for video editing?

Some of the best websites for video editing are FlexClip, Kapwing, Promo.com, Veed, and Streamlabs Video Editor.

Is Canva good for video editing?

If you are looking for a go-to video editing tool and want to access video editing from your mobile phone, Canva is an ideal tool for you. It offers the basic editing features you need for quick, on-the-go video editing.