In the last semi-decade, people have become obsessed with social media platforms like Facebook and Instagram. The user count of these platforms has seen a constant multifold growth ever since their inception. Initially, sharing personal experiences and the attention of users around the globe seemed interesting to the users. But later, as the user base kept growing, it became a trend. Instagram, being the most loved social media platform, attracts a lot of users. With the growing user base, Instagram came up with the idea of how to get verified on Instagram.
The blue-check Instagram profiles stand out and give you a distinct and authentic identity on the platform. Instagram verification is a process of getting the blue tick on your profile.
The tick acts as a validator that the account belongs to the person or brand that it represents. You have probably come across these blue ticks on various platforms, all the way from social media to random dating apps. In the web world, where people create random user identities, a validation like Instagram verification was much needed.
What Does Verification on Instagram Mean?
Instagram has witnessed uninterrupted growth in userbase ever since its inception. The idea of sharing visual content just gave the platform a head start against its competitors like Facebook. As more and more people signed up for these platforms the developers came across the issue of personation. It was in 2014 that finally Instagram verification was introduced.
Initially, Instagram Verification was used to verify the profiles that were prone to the risk of being impersonated and the process of selection for these blue ticks was unknown to the users. This triggered the urge among users to find ways that get you verified on Instagram. Later in the year 2018, Instagram introduced an option where users can request the blue tick.
According to Instagram, the blue check Instagram badge validates that “Instagram has confirmed that it is the authentic presence for that person or the brand”. So now if you see a blue tick next to any Instagram profile, you know that it is the official account of that person or brand.
As the platform gained popularity, users built a perception of Instagram verification being a status symbol. It was in 2018 after Instagram introduced the option where users could apply for the verification badge, people realized the actual utility of the blue tick.
There are two things that users must keep in mind regarding Instagram Verification:
- The blue tick only means that Instagram has confirmed that this account belongs to the person or brand it represents and is not held by an imposter.
- It only addresses the authenticity and not someone’s importance or expertise.
Users often get confused by Instagram verification with Meta verification. While both can get you the blue tick, the first one has a process and the latter is subscription-based. The Instagram verification process is conducted internally by their team. Meta verification is a workaround to avoid the hassle of Instagram Verification. You just follow the process to subscribe, pay the amount, and Boom, you get the blue tick instantly.
Ways For How to Get Verified on Instagram
Let us get familiar with the process of getting verified on Instagram. There are not many people who understand this and how easy it is to apply for Instagram verification. There are primarily two ways to get your Instagram profile verified:
- Subscribe to Meta Verified and get a blue tick (“Pay to Get” analogy).
- Apply for a Verified Badge on Instagram (for Public Figures, Celebrities, and Brands)
6 Steps For How to Get Verified on Instagram
Let us take you through the step-by-step process to make the blue check Instagram yours:
(You should make sure that your profile qualifies for verification profile by going through the eligibility norms.)
Step 1: Open the Instagram app and click on your profile picture at the bottom right corner. This will lead you to your profile page.
Step 2: Click on the “three horizontal lines” to access the options menu.
Step 3: Select the “Settings and Privacy” option from the list of options that popped up.
Step 4: Scroll down and Select “Account Type and Tool” under the head “For Professionals”.
Step 5: Click on “Request Verification” under the head Tools.
Step 6: Fill up the requisite details of the two steps correctly and click on Submit.
After completing the above six-step process, you have to wait for confirmation from Instagram.
According to Instagram, it usually takes up to 30 days to get the verification notification in the Activity tab. You can reapply for the verification process if it fails in the initial attempt. The process of reapplying can only be done Instagram post serving a cooldown period of 30 days.
Things you should keep in mind:
- Even though you are eligible unless the internal assessment criteria of Instagram find your profile worthy of verification, there is no certainty of getting the blue tick on your profile.
- If you apply for the verified badge multiple times before receiving a decision it will cancel your application for Instagram verification altogether.
- There are certain “Don’ts” prescribed by Instagram that may lead to the removal of a verified badge or may disable your account.
Can Anyone Get Instagram Verification?
Users have been wondering for a while now that the blue check Instagram belongs to only celebrities and big brand houses. It was very recently, that people realized the actual purpose of the blue tick.
Since 2018, Instagram came up with an option where users can request Instagram verification but it came with a caveat. There were some prerequisites or eligibility norms to get verified. Let us look at the eligibility norms:
The profile must represent a real person or registered brand. It must not be a product of your imagination or a personality just out of the box.
The profile must represent a unique identity. Only one account per person or brand may be verified with the exception of language-specific accounts.
The account must be public and complete with a bio and profile photo. Also, it should be active during the verification process.
The account must represent a renowned and frequently searched personality or brand. Accounts are reviewed based on genuine media coverage of a personality and Instagram doesn’t consider paid or sponsored media content as a source for review.
You can avoid the trouble of going through the verification process by simply subscribing to Meta Verification. While this option seems very convenient, there is a catch to it. Meta has bought this feature in India but currently, it’s not live. You can join the waitlist and be among the first few users to subscribe to it and add the blue tick to your profile.
How Is Instagram Verification Helpful?
According to a LinkedIn research report, out of the total sample of 6.5 million users, only 3.26% of accounts are verified. The blue check Instagram profile makes you stand out rather than blending in with the crowd. You might already have millions of followers but a verified Instagram badge makes it known that you are worth following. People like to follow authentic profiles, so a blue tick can even help boost your followers.
Apart from the generic stardom, once you are verified you get early access to new features before they are available to the general public. And how can we forget about the most important feature, you get an authentic identity. This makes it impossible for imposters to imitate you. Even if they do, people will know that the profile with a blue tick is yours and the rest are all imposters. So, yes the verification badge is quite helpful but also not so easy to get unless you know the right approach.
Conclusion
The recent years can be termed as the rise of digitization and Instagram is the pinnacle of this era. The blue tick Instagram accounts have a distinguished charm as it is meant for very selective individuals, everybody wants it but very few can actually get it. While it is difficult to jot down the exact internal process of Instagram verification, a precise guide can increase the likelihood of getting the blue tick.
This blog has talked about the step-by-step process on how to get verified on Instagram with which users can apply for the blue tick saving you a ton of time in research. Also, we have included the eligibility norms for you to check and act to make your profile eligible. You just need to meet the eligibility norms and follow the step-by-step guide to apply for Instagram Verification.
How To Get Verified on Instagram – FAQs
Can you apply for Instagram Verification on a computer?
No, you will need to use the Instagram mobile app to access the verification
Can a normal person non-celebrity or non-brand get verified on Instagram?
Anyone can get verified on Instagram, the idea is to prevent personation and not to give you a special status.
What is the minimum follower requirement for blue tick eligibility?
There are no minimum follower requirements, there are several verified accounts with less than 10,000 followers.
Can you be private and still get verified on Instagram?
No, one of the eligibility norms states that the account needs to be public to get verified.
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