10 Best Serpstat Alternatives in 2024

In the fast-paced world of SEO and digital marketing, finding the right tool to boost your online visibility can be challenging. Serpstat is a popular choice known for its robust features in keyword research, competitor analysis, and SEO audits. However, if you’re seeking alternatives that might better meet your specific needs or offer different advantages, there are plenty of options available.

Feeling limited by Serpstat’s features or pricing is common, but the market is rich with alternatives that could rejuvenate your SEO strategy. This guide introduces the 10 Best Serpstat Alternatives in 2024, providing you with new tools and insights to drive remarkable growth and enhance your digital marketing efforts. Get ready to explore new possibilities and maximize your website’s potential!

Serpstat company helps to increase the ranking of your keyword search results through organic and paid traffic and track the ranking of your competitors. It has an AI content analysis tool that allows you to write articles from a single sentence and generate titles and helps you to get ideas for your social media posts.

You can upload 50,000 keywords to the tool and run a site audit to find out if any SEO errors could affect your ranking. It also runs a Competitor analysis tool to understand the most successful keyword.

1. SEMRush

SEMRush was founded in 2008 and it is the Best Serpstat Alternative search engine optimization (SEO) tool. Semrush is a platform that relies on competitive analysis and tracking of backlink. It has a keyword research tool which provides a lot of data on the keyword. If you’re looking for other alternatives of SEMRush, then you can check SEMRush alternatives.

Features:

• By finding the best keyword it brings traffic to your site.
• Improves your site health and SEO performance through new ideas.
• Through data driven solutions provide the best content strategy.
• Optimization of site for local searches by more users.

Pros	Cons
Sales and marketing strategy is good. Offers good value for the price.	Search volume is not so optimum. Slow learning curve.

Price:

• Free trial
• Pro Plan: $129.95 per month
• Guru Plan: $249.95 per month
• Business Plan: $499.95 per month

Link: https://www.semrush.com/

2. SE Ranking

SE Ranking is the second best Serpstat Alternative and it is an SEO toolkit which helps you to increase the ranks in search engines. With the help of SE Ranking you can track your rankings, keep check on your backlinks, run a full website audit and can even check each single page for SEO.

Features:

• For each web page or blog post you can get AI-powered optimization tips.
• Analyzes referral traffic and competitors.
• Easily conduct and track keyword rankings.

Pros	Cons
Allows competitor research. Rank tracking and keyword research	To access some tools it needs a subscription. It only reports on organic traffic.

Price:

• Free trial
• Essential Plan: $44 per month
• Pro Plan: $87.20 per month
• Business Plan: $191.20 per month

Link: https://seranking.com/

3. Similarweb

Similarweb is the third Best Serpstat Alternative and it is a platform of an marketing intelligence which is an software development and data aggregation American company. It is a specialized platform in web analytics, web traffic and performance. It helps the companies to better understand their audience and their competitors.

Features:

• Give insights and problem statements regarding the brand.
• Gives the information about underperforming and competitors data.
• Provides solid segment wise data.

Pros	Cons
Real traffic insights is the real advantage. Provides information about the market share. Provides data on top keyword trends.	Shows only the basic information of the website, no advanced data is available. For small traffic volumes it doesn’t work well for them. Page view and session volume data is not so accurate.

Price:

• Free trial
• Starter Plan: $125 per month
• Professional Plan: $333 per month
• Team: Custom
• Enterprise: Custom

Link: https://www.similarweb.com/

4. CognitiveSEO

CognitiveSEO is the fourth Best Serpstat Alternative and it is a platform which is cloud based allowing companies and digital agencies to analyze the web traffic and track search volumes for the competitors, and you can also track the fluctuations in the Google algorithm.

Features:

• To discover the best referral sources you can aggregate backlink sources.
• Dashboard customization with 35+ metrics to understand SEO data
• To find keywords you can use a content optimization tool.

Pros	Cons
Allows site exploring and access keyword suggestions. Spot Google fluctuations through changes in Google algorithm.	Its features can be overwhelming for beginners. It doesn’t have many customized features in comparison to its competitors.

Price:

• Free trial
• Starter Plan: $129.99 per month
• Premium Plan: $199 per month
• Elite Plan: $499 per month

Link: https://cognitiveseo.com/

5. Ahrefs

Ahrefs is the fifth Best Serpstat Alternative and it is a user-friendly interface for site exploring that provides the tools for backlink and on-page analysis, it also does the online brand tracking and has the comparison tool for the analysis of competitors.

Features:

• Through site exploring it gives information about your competitors.
• It audits and optimizes your website.
• Discover the ideas for content and link the opportunities.

Pros	Cons
It tracks your ranking progress. Provides backlink profile.	Does not offer a free trial. Its features are difficult for beginners.

Price:

• No free trial
• Lite Plan: $99 per month
• Standard Plan: $199 per month
• Advanced Plan: $399 per month
• Enterprise Plan: $999 per month

Link: https://ahrefs.com/

6. Raven Tools

Raven Tools is the sixth Best Serpstat Alternative and it is a SEO reporting platform for SEO and content creating companies. It comes with a list of advanced features that includes backlink tools, marketing reports, competitive analysis tools and many more.

Features:

• Reports on organic and paid traffic.
• Research competitor domain identifies over 20 data points.
• Manages social media campaigns for clients.

Pros	Cons
Check your SERP daily, weekly and monthly. Pulls data from facebook, instagram bing ads and many more.	Does not build for individual businesses. The data can be overwhelming for users.

Price:

• Free trial
• Small Biz Plan: $39 per month
• Start Plan: $79 per month
• Grow Plan: $139 per month
• Thrive Plan: $249 per month
• Lead Plan: $399 per month

Link: https://raventools.com/

7. Moz Pro

Moz Pro is the seventh Best Serpstat Alternative and it is a do-it-all software which helps you to take your rank higher in search engines and drive traffic for your website and it also optimizes your content. With the help of the keyword explorer, you have to enter any URL and you can understand which target keywords are the best fit.

Features:

• To understand SEO issues it runs weekly site audits.
• Have the on-page website optimization tool.
• Give the SERP-analysis of keywords.
• You can create a content calendar.

Pros	Cons
Allows the tracking of ranks. Provides site exploring and keyword research.	The keyword analysis only focuses on high volume. Have higher pricing plans.

Price:

• Free trial
• Standard Plan: $99 per month
• Medium Plan: $179 per month
• Large Plan: $299 per month
• Premium Plan: $599 per month

Link: https://moz.com/products/pro

8. SEO PowerSuite

SEO PowerSuite is the eighth Best Serpstat Alternative and it is a powerful fully automated SEO tool helping companies to improve their visibility online. This software is divided into 4 parts i.e. rank tracker, website auditor, SEO spyglass and link assistant. Through these 4 options the companies keep track of the keyword difficulties.

Features:

• Run a SEO audit for technical issues.
• Keep checking on local search results.
• Identifies if there are any backlink spams.

Pros	Cons
Allows the focus on specific parts of search engine optimization. Look for keyword ideas and organize them.	Instead of a single complete platform it is divided into four different solutions. This is not a cloud based platform.

Price:

• Free for unlimited evaluation.
• Professional Plan: $299 per month
• Enterprise Plan: $499 per month

Link: https://www.link-assistant.com/

9. SpyFu

SpyFu is the ninth Best Serpstat Alternative and it is an all-in-one platform that allows you to manage cost per click (CPC) campaigns, have historical data and then you can run on the reports. You can also run a competitive analysis, unlimited keywords and customization of reports for better results.

Features:

• You can get access to historical data for rankings and backlinks.
• Simplifies your SEO Project management.
• You can get data on Google ads keywords through PPC tools.

Pros	Cons
Platform to manage online visibility. Analyze and identify market players.	Limited data on low-volume keywords. Many times have reports on data that are not accurate.

Price:

• Free trial
• Basic Plan: $39 per month
• Pro Plan: $49 per month
• Professional Plan: $79 per month

Link: https://www.spyfu.com/

10. Ubersuggest

Ubersuggest is the tenth Best Serpstat Alternative and it is a free SEO tool that allows you to do keyword research, analysis of your competitors, run site audits and many more. It is a content management platform which allows you to identify the best keyword for your site.

Features:

• Gives daily notifications on rank updates.
• Provide information on critical SEO issues on the dashboard.
• To generate the best SEO traffic it finds the best web page.

Pros	Cons
For strategic insights provide competitor analysis. Link building opportunities and provide local SEO insights.	Till now there is no mobile app available. Pulls limited data from Google analytics.

Price:

• Individual Plan: $12 per month
• Business Plan: $20 per month
• Enterprise Plan: $40 per month

Link: https://app.neilpatel.com/

Conclusion

Whether you’re an SEO expert, a digital marketing agency, or a brand looking to boost your website traffic, these SEO software programs are perfect for you. They offer top-notch analysis and insights to help shape your digital marketing strategy.

These tools will highlight any SEO problems and give you tips on how to fix them, so you can start seeing better rankings and more traffic in just a few days. They also help increase your website’s traffic with site audits, explain what affects your Google rankings, and provide tools for keyword research, rank tracking, content optimization, and improving your social media visibility.

10 Best Serpstat Alternatives in 2024 – FAQs

What is the use of serpstat?

Serpstat company helps to increase the ranking of your keyword search results through organic and paid traffic and track the ranking of your competitors. It has an AI content analysis tool that allows you to write articles from a single sentence and generate titles and helps you to get ideas for your social media posts.

What does SEO do?

SEO means Search Engine Optimization which means it is the process used to optimize a website’s technical configuration, content and link popularity. So its pages can be more relevant and popular towards user search queries.

Is rank tracker free?

The most important SEO tools, including keyword research and keyword position checker, are available to use without any limits in rank tracker for free.

What is Google rank checker?

Google rank checker allows you to extract Google results against any keyword easily. The best thing about this is that it not only lets you extract all the results but also categorize them into different categories.