In today’s increasingly competitive business environment, the function of the Marketing Manager is critical to a company’s success. These experts create and implement smart marketing initiatives that engage audiences, generate brand recognition, and eventually increase revenue.
A Marketing Manager manages and coordinates all parts of the marketing efforts of a business. Their major goal is to develop and carry out effective marketing strategies that are in line with the organization’s objectives and target market. In simpler terms, a Marketing Manager’s job is to make sure that the right products or services are promoted in the right way to the right people.
Major roles and responsibilities of a Marketing Manager involve :
- Developing and executing comprehensive marketing plans and campaigns.
- Conducting market research to identify target audiences and consumer trends.
- Analyzing data and metrics to evaluate the effectiveness of marketing campaigns.
- Overseeing the creation of marketing materials, such as advertisements, brochures, and social media content.
- Collaborating with cross-functional teams, including sales, product development, and advertising agencies.
- Managing the marketing budget and allocating resources effectively.
- Staying up-to-date with the latest marketing trends, technologies, and best practices.
Companies Hiring Marketing Manager Jobs in the USA
Amazon
Requirements :
- 5+ years of professional non-internship marketing experience
- Experience using data and metrics to drive improvements
- Experience with Excel or Tableau (data manipulation, macros, charts, and pivot tables)
Apply Here: Careers
Apple
Requirements :
- Deep passion for Apple’s products and mission
- A minimum of 2-5 years of experience in a highly analytical role with frequent exposure to business case and scenario modeling
- Ability to work comfortably under ambiguity to deliver fully developed and well-reasoned analyses
- Ownership mindset and high agency to take a proactive role in leading project work-streams from end-to-end
Apply Here: Careers
Requirements :
- Experience working closely with Product and Engineering to develop GTM strategies and align on key features.
- Experience with AI or passion for the AI space.
- Ability to work through ambiguity and self-direct projects in an unstructured environment.
- Ability to build strong, collaborative relationships with a diverse range of partners (e.g., media, legal, regional) and influence at multiple levels.
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Microsoft
Requirements :
- Master’s Degree in Marketing, Computer Science, Business or related field AND 1+ year(s) experience in business OR Bachelor’s Degree in Marketing, Computer Science, Business or related field AND 2+ years experience in business OR equivalent experience.
- 1+ years experience communicating and evangelizing strategy across organizational boundaries.
- 1+ years experience with websites as campaign landing destinations for Go to Market (GTM) and growth executions.
- 1+ years experience with end-to-end ownership of marketing executions, from ideation to experimentation, at scale rollout, and optimizations through experimentation.
Apply Here: Careers
Elevance Health
Requirements :
- Strategic marketing and planning execution – taking plans and turning into action
- Marketing collateral development/content development – working with creative teams/agencies
- Proficiency in PowerPoint
- Proficiency in working with marketing systems (i.e. WorkFront) and processes
Apply Here: Careers
Levain Bakery
Requirements :
- Bachelor’s Degree
- Minimum 3 years of previous work experience within a relevant field preferred, including internships.
- Must be flexible by jumping into projects and working the occasional weekend or evening, if necessary. .
- Background in Retail/Food preferred but not required.
Apply Here: Careers
Resilio
Requirements :
- 3+ years experience in ABM and/or enterprise marketing
- Ability to conceptualize and execute projects, with a strong bias for action, ability to prioritize and meet deadlines, and exceptional attention to detail
- Experience running programs in an account-based marketing motion with outbound sales
- Mindset and ability to present ideas to senior-level leadership and balance feedback with data-driven insights to deliver the best plan
Apply Here: Careers
NovaLabs
Requirements :
- Minimum of 3-5 years in content marketing, email marketing, growth marketing or related field
- Passion for storytelling and developing marketing content across digital channels.
- Ability to quickly execute and iterate in a fast-paced environment.
- Excellent organizational skills and attention to detail, with the ability to juggle multiple projects and deadlines on the go.
Apply Here: Careers
OKTA
Requirements :
- BA/BS degree or relevant practical experience
- Strong communication skills and comfortable working with leadership teams
- Ability to work independently, own and drive a strategy end-to-end and lead cross-functional initiatives
- Track record of excelling in a matrixed organizational structure
Apply Here: Careers
CyberRish Alliance
Requirements :
- Bachelor’s degree in Marketing, Business, or related field.
- Proven experience in digital marketing, with a focus on both events and marketing solutions.
- Proficiency in Marketo, Salesforce.com, and Sprout Social is essential.
- Experience with Swoogo, LinkedIn Sales Navigator, and ZoomInfo is a plus.
Apply Here: Careers
Mesh | Email Security Redefined for MSPs
Requirements :
- Bachelor’s degree in Marketing, Business, or a related field (Master’s degree preferred).
- Proven experience (3+ years) in marketing, preferably within the SAAS industry.
- Strong written and verbal communication skills.
- Proficiency in digital marketing tools (ideally HubSpot), analytics platforms, and social media management.
Apply Here: Careers
HTC America
Requirements :
- Bachelor’s degree in relevant disciplines such as Marketing, Business, Computer Science, or Engineering.
- 3-6 years of experience in consumer or enterprise product management and/or product marketing
- Excited to collaborate with different teams, and naturally want to lead discussions forward with actionable next steps.
- Proficient in English.
Apply Here: Careers
CYARA
Requirements :
- 4+ years of experience creating content for a B2B company. Startup experience is strongly preferred.
- Proven experience in developing and executing successful marketing campaigns across various channels.
- Excellent project management skills, with the ability to manage multiple projects and stakeholders simultaneously.
- Strong analytical skills and experience in using data to drive decision-making.
Apply Here : Careers
Omni Network
Requirements :
- 3+ years of experience in Marketing
- 2+ of experience in Project management
- 1+ of experience in crypto marketing
- Exceptional communication and collaboration skills
Apply Here: Careers
Pulley
Requirements :
- +2 years of experience as a content writer
- Experience with high-growth B2B SaaS businesses
- Outstanding writing ability that’s clear, concise, and structured
- Understanding of SEO principles and content marketing
Apply Here: Careers
Nomad Internet
Requirements :
- 1-2+ years of high-performance experience working on creative marketing teams and growth initiatives, ideally in DTC/e-Commerce
- Experience in some combination of paid social and paid search (Plus: influencers, affiliates, SEO, or display)
- Analytical mentality and hands-on experience with Google Sheets and Looker or any other data tool to produce reports. Experience with SQL is a plus.
- Eagerness to join a fast-growing startup
Apply Here: Careers
Infosys
Requirements :
- Bachelor’s degree or foreign equivalent required from an accredited institution.
- At least 9 years of relevant work experience with Bachelor’s degree or 7 years of relevant work experience with MBA
- Location for this position is New York / New Jersey and Dallas (Texas). This position may require travel up to 15%
- USA citizens and those legally entitled to work in USA are encouraged to apply. We are unable to sponsor at this time.
Apply Here: Careers
Ping Identity Corporation
Requirements :
- A strong history of content creation, including presentations, white papers, blogs, videos, product/solution collateral, and more.
- Experience presenting to executives, sales teams, and others.
- Experience creating effective PowerPoint presentations.
- An interest in information technology and security.
Apply Here: Careers
Halstead Media
Requirements :
- Experience presenting to executives, sales teams, and others.
- Experience creating effective PowerPoint presentations.
- Outstanding writing ability that’s clear, concise, and structured
- Understanding of SEO principles and content marketing
Apply Here: Careers
ETeam
Requirements :
- Bachelor’s degree required
- 4-6 years working in marketing or entertainment
- A team player attitude
- Stellar organizational skills with an ability to prioritize and manage workload, working across multiple campaigns at any given time
Apply Here: Careers
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Salary of Marketing Manager 2024
Experience wise Salary Trend:
Entry-Level (0-4 years experience):
- The average salary range is around $50,000 – $70,000 per year.
- Those just starting out often take coordinator or specialist roles before moving into manager positions.
Mid-Career (5-9 years experience):
- Average salaries tend to be between $70,000 – $100,000.
- This experience level often manages product/service line marketing or oversees junior marketing staff.
Experienced (10-19 years):
- Salaries generally range from $85,000 to $130,000.
- They may manage an entire marketing department or lead marketing for a business unit.
Executive Level (20+ years):
- Salaries of $115,000 – $200,000+ are typical at this level.
- Responsibilities include overseeing entire corporate marketing strategy and large teams.
Marketing Manager Jobs in USA – FAQs:
Is marketing management a good career in USA?
With a bachelor’s degree in marketing, you may find yourself eligible for more advanced roles that come with a higher salary. For example, market research analysts and marketing managers both require a bachelor’s degree and both have an average salary of more than $100,000.
What is the highest salary for a marketing manager?
The salaries of Top Marketing Managers in The US range from $17,830 to $167,519, and the average is $41,117.
How do I become a US marketing manager?
Marketing management positions typically require a bachelor’s degree in marketing, business, communications or a business-related field. An M.B.A. is not often required, but may allow for advanced career growth. Completing an internship alongside your degree will also make you a more desirable applicant.
How many people are marketing managers in the US?
The workforce of Marketing managers in 2021 was 531,959 people, with 61.4% woman, and 38.6% men.
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