The search for the best Ahrefs alternative in 2024 still continues to trouble many SEO professionals. For some SEO professionals, subscription plans may be considered limiting, given that Ahrefs now has a credit-based pricing system and might need to look for other alternatives. Luckily, the market is full of good SEO and SEM software – these alternatives carry all kinds of features, pricing, and ease of use to comply with almost every business type of need and budget.
Further down in the blog post, we take a look at the 10 best Ahrefs competitors and list their features, pricing, and usability to help you make an informed choice for the Ahrefs alternative that would suit your business the best.
10 best Ahrefs Alternatives to Boost your SEO Performance
10 Best Ahrefs Alternatives in 2024
Here are 10 best Ahrefs Alternatives to Boost your SEO Performance, take a look
Semrush
Semrush is a one-stop solution, which is the complete package of SEO with keyword research, competitive analysis, SEO content template, backlink checker, rank tracking, on-page SEO improvement, and more. Provided as an SEO total solution, this Ahrefs alternative is user-friendly both for SEO professionals, digital marketers, and business-owners who are trying to gain more online presence for their brands and web pages, and become more visible on search engines.
Features:
- Backlink checker to analyze and improve link building.
- Rank tracking for monitoring search engine positions.
- Site audit to identify and fix technical SEO issues.
- On-page SEO for optimizing website content.
- Social media management for managing social media campaigns.
Pros:
- Extensive toolset for comprehensive SEO management.
- For effective social media campaigns, a dedicated social media toolkit.
- A great user-friendly interface.
Cons:
- Relatively high pricing compared to some alternatives.
- Some features may be unnecessary for certain users.
- Limited free trial period.
Pricing:
- Pro – $129.95/monthly
- Guru – $249.95/monthly
- Business – $499.95/monthly
Link: https://www.semrush.com/
UberSuggest
Ubersuggest is used for in-depth site analysis, keyword opportunities, and backlinks data. It comes with all the features in SEO: keyword research, competitor analysis, backlink analysis, and site audit, among others. Ubersuggest is also a great starting tool as an Ahrefs alternative because it’s user-friendly and comes with basic free features.
Features:
- SEO analysis for identifying website performance issues.
- Keyword suggestions for optimizing content.
- Backlink analysis to improve link building.
- Site audit to identify and fix technical SEO issues.
Pros:
- Free version available with basic features.
- For effective SEO campaigns, a dedicated SEO toolkit.
Cons:
- Limited features compared to paid tools.
- Paid plans may be expensive for some users.
Pricing:
- Individual (1 Website) – $12/month
- Business (2-7 Websites) – $20/month
- Enterprise (8-15 Websites) – $40/month
SERPStat
SERPStat is an SEO tool with the key features of keywords research, analytics of competitors, and tracking backlinks. It basically involves several functions that can provide you with the full scope of SEO, which includes keyword research, competitor analysis, backlink analysis, and site audit, among others.
Features:
- Over 200 million keywords database.
- Backlink analysis to analyze and improve link building.
- Rank tracking for monitoring search engine positions.
- Site audit to identify and fix technical SEO issues.
Pros:
- Comprehensive features for effective SEO management.
- Affordable & competitive pricing compared to some alternatives.
- Ease of use for beginners
Cons:
- Lacks broader coverage search data
- Audit is highly raw
- Lack of labeled features
Pricing:
- Individual – $59/month
- Team – $119/month
- Agency – $479/month
Link: https://serpstat.com/
Mangools
Mangools is a full single-suite toolkit with powerful options for keyword research, competitor analysis, backlinks, and website audit. It is exclusively produced with the aim that it provides a provider-friendly and cost-effective way for small and medium enterprises, bloggers, and marketers who prefer upping their search engine ranking. Mangools’ simple GUI is suitable for both beginners and SEO professionals who are highly well versed ones.
Features:
- Keyword research with a database of over 1.5 billion keywords.
- Competitor analysis for tracking competitors’ strategies.
- Backlink analysis to analyze and improve link building.
- Rank tracking for monitoring search engine positions.
- Site audit to identify and fix technical SEO issues.
Pros:
- Beginner-friendly interface for easy navigation.
- Rank tracker tool
- Unique features of rank tracking
Cons:
- Lacks advanced competitor data
- Link index isn’t strong
- Users have even reported wrong estimations of keyword and usage data
Pricing:
- Mangools Entry – $29/month
- Mangools Basic – $49/month
- Manools Premium – $69/month
- Mangools Agency – $129/month
Link: https://mangools.com/
SEO PowerSuite
SEO PowerSuite is an all-in-one desktop SEO Ahrefs alternative toolkit, which provides both local and global SERP tracking, suggestion and grouping of keywords, competitive research on backlinks, site auditing tools, and the ability to produce white-label reports with adjustable branding. In case you are the type that bases your activities in ranking, keyword research, or even backlink tracking, then SEO PowerSuite is what you need for your business – be it a large-scale enterprise or a startup.
Features:
- Local and global SERP tracking for monitoring search engine positions.
- Keyword research with a database of over 2.5 billion keywords.
- Backlink analysis to analyze and improve link building.
- Site audit to identify and fix technical SEO issues.
- White-label reporting for creating custom reports.
Pros:
- Solid white-label reporting for professional presentations.
- Value for money with comprehensive features.
- Desktop-based tool for offline use.
Cons:
- Some features are cloud-based.
- Limited free trial period.
- Old desktops may have trouble loading up a few features of the tool.
Pricing:
- Unlimited Evaluation – Free
- Professional – $299/year
- Enterprise – $499/year
Moz Pro
Moz Pro is the complete set of SEO tools that will enable businesses to enhance their internet visibility. It lets you assess your website using numerous diagnostics such as site crawling, keyword researching, link building planning, and page optimization guide. Moz Pro was designed by SEO specialists with the average marketer in mind, so that it can act as a great Ahrefs alternative in a budget segment. Its user-friendly interface is formed with the goal to provide detailed analytics and recommendations to enhance website ranking and performance.
Features:
- Content optimization for improving on-page SEO.
- Traffic analysis for monitoring website performance.
- Rank tracking for monitoring search engine positions.
- Site audit to identify and fix technical SEO issues.
- Keyword research with a database of over 500 million keywords.
Pros:
- Value for money
- Great for mid-level SEOs
- Long-tail keyword suggestions for optimizing content.
Cons:
- Non-effective reporting feature
- Outdated interface
- Gone are the prime days
Pricing:
- Standard – $99/month
- Medium – $179/month
- Large – $299/month
- Premium – $599/month
Link: https://moz.com/
Majestic
Majestic specializes in backlink analysis, offering extensive databases of indexed URLs. It supplies the information of link qualities and quantities, while at your disposal to measure your site’s authority and compare it to competitors. Majestic’s effectively provides the needed tools such as Site Explorer and Trust Flow to be used by those interested in a quality backlink profile.
Features:
- Backlink reports for analyzing and improving link building.
- Link analysis to identify and improve link building strategies.
- Site explorer for comprehensive website analysis.
- Keyword research for optimizing content.
- Competitor analysis for tracking competitors’ strategies.
Pros:
- Strong backlink data for effective link building.
- Comprehensive SEO solution for managing various aspects of SEO.
Cons:
- Pricing can be expensive for some users.
- Limited users accounts
Pricing:
- LITE – $49/month
- PRO – $99/month
- API – $399/month
Link: https://majestic.com/
Raven Tools
Raven Tools is an all-in-one SEO and marketing platform, which integrates data from various sources to help in the full site audit, keyword research, competitor analysis, and campaign management. Having collaborative capabilities and customized reports is what makes it a first choice for an agency and marketing team which could shorten the length of time SEO activities are performed.
Features:
- SEO analysis for identifying website performance issues.
- Content violation checks for optimizing content.
- User behavior analysis for monitoring website engagement.
- Site audit to identify and fix technical SEO issues.
- White-label reporting for creating custom reports.
Pros:
- Great & interactive support team
- Backlink tool for detailed competitive analysis
- Quick to learn & implement
Cons:
- Not a great user friendly experience
- Lacks advanced features compared to other Ahrefs alternative
- Pricing may be expensive for smaller agencies
Pricing:
- Small Biz – $49/month
- Start – $99/month
- Grow – $199/month
- Thrive – $299/month
- Lead – $479/month
Link: https://raventools.com/
SEOptimer
SEOptimer is a SEO tool that allows one’s website to gain visibility and positions on organic search engines. Through thorough on-site reviews, on-page recommendations, backlink evaluations, and usability analytics, it offers in-depth website audits, backlink analysis, and performance tracking. SEOptimer is the right Ahrefs alternative for businesses with any size aiming to make their SEO better, bringing actionable insights that are useful in decision making in this area.
Features:
- Backlink analysis for analyzing and improving link building.
- SEO auditing for identifying website performance issues.
- Keyword recommendations for optimizing content.
- Competitor analysis for tracking competitors’ strategies.
- White-label reporting for creating custom reports.
Pros:
- Risk free trial
- Free audits available
Cons:
- Lacks certain features like backlink analysis & keyword planning
- Not an all inclusive under one roof solution
Pricing:
- DIY SEO – $19/month
- White Label – $29/month
- White Label & Embedding – $59/month
SE Ranking
SE Ranking is a multifunctional platform for SEO, which provides solutions for building routes to promote in results of search queries, analyze competitors, perform the website audit and track positions. The seo toolkit is tried and tested by the SEO field experts, marketers and business owners who would like to boost their site’s rankings on the search engines results.
Features:
- Content creation tools for improving on-page SEO.
- Backlink analysis for analyzing and improving link building.
- Keyword research for optimizing content.
- Competitor analysis for tracking competitors’ strategies.
- Site audit to identify and fix technical SEO issues.
Pros:
- Content-focused features for effective content creation.
- Competitive pricing compared to other great Ahrefs Alternative
- User-friendly interface for easy navigation.
Cons:
- Lack of organization
- Users reported inaccurate rankings
- Poor backlink index at times
Pricing:
- Essential – $55/month
- Pro – $109/month
- Business – $239/month
Link: https://seranking.com/
Which is the Best Ahrefs Alternative in 2024?
Semrush is the best overall Ahrefs alternative in 2024. It is another all-in-one platform that provides nearly the same features: tracking of keyword positions, analysis of referring domains, auditing of sites for on-page SEO, and studying your competition. In addition to the above, they provide content marketing tools and competitor analysis in their flagship plans. A little bit pricier than Ahrefs, Semrush nonetheless offers one flat yearly fee for unlimited usage, which is great for agencies dealing with many clients.
Other potentials from Semrush are its great, solid white-label reporting and easy user interface. But, taken as a whole, Semrush is easily one of the best Ahrefs alternatives for businesses looking at a comprehensive SEO toolkit that provides unlimited usage within a fixed yearly price.
Conclusion
Ahrefs is a big name out there in the industry, and when it comes to finding a good Ahrefs alternative, it’s not an easy task. However, if you would have carefully gone through our listicle, you wouldn’t be having an issue finding the right alternative for you.
FAQs – 10 Best Ahrefs Alternatives to Boost your SEO Performance
Which Ahrefs alternative is best for backlink analysis?
Majestic SEO is renowned for its strong backlink data and comprehensive link analysis features.
Are there any Ahrefs alternatives with affordable pricing?
SE Ranking and Mangools are known for their budget-friendly pricing while still offering valuable SEO tools. Serpstat is a tool that focuses on content creation and provides additional features in this area.
What Ahrefs alternative offers the most comprehensive SEO toolkit?
Semrush would be the most complete option compared to Ahrefs, offering several tools for web management with the aim of achieving effective positioning in the results of searches.