SAP

Intro and history: SAP SE is a multinational software corporation that provides enterprise software to manage business operations and customer relations. The company was founded in 1972 by five former IBM engineers in Mannheim, Germany. SAP stands for "Systeme, Anwendungen und Produkte in der Datenverarbeitung," which translates to "Systems, Applications, and Products in Data Processing." Today, it is one of the world's leading producers of software for the management of business processes. Industry: Information Technology and Services Product, Services and Operations: SAP provides a range of products and services including ERP (Enterprise Resource Planning), CRM (Customer Relationship Management), digital supply chain, HR and people engagement, digital platform, network and spend management, business technology platform, and industry solutions. Funding Details: As a publicly-traded company, SAP's funding comes from its shareholders. As of 2021, its market capitalization is approximately $165 billion. Acquisitions: Notable acquisitions include Qualtrics in 2019 for $8 billion, Concur Technologies in 2014 for $8.3 billion, and SuccessFactors in 2011 for $3.4 billion. Awards and Achievements: SAP has received numerous awards over the years, including being named a leader in Gartner's Magic Quadrant for Utilities Customer Information Systems in 2020, and being ranked 16th on Forbes' list of the world's most valuable brands in 2020.