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Top 10 Industries using Virtual Reality

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Do you ever wish you could change your reality? Maybe go into space or travel in the deepest parts of the ocean? While this might be difficult to achieve in real life, it is totally possible using virtual reality.

You could even visit the Eiffel Tower in France, Stonehenge in England, Taj Mahal in India, all while sitting in your room! And that’s not all that virtual reality can achieve. In fact, almost all industries in the world use VR in some form or another.

top-industries-using-virtual-reality-in-2020

But what exactly is Virtual Reality? It is a technology that creates a simulated environment. This simulated environment can be totally different from the reality of this world and yet you can perceive it as reality. So Virtual Reality is really just that a “Virtual Reality” that you can move around in and experience as if you were there.

What is Virtual Reality?

Virtual reality (VR) is a technology that creates immersive and interactive computer-generated environments that users can explore and interact with in a seemingly real way. It uses a variety of technologies, including:

  • Headsets: These display devices create a stereoscopic image (one for each eye) that makes the virtual world appear three-dimensional. Some headsets also track head movements, allowing users to look around in the virtual environment.
  • Controllers: These handheld devices allow users to interact with objects and characters in the virtual world.
  • Software: This creates the virtual world itself, including its visuals, sounds, and physics.

Now let’s see some fantastic Top 10 Industries using VR in different industries. You could try out clothes before buying them, learn geography by actually being in the country, check out how a house looks before creating it, and much more. All this is possible using virtual reality. Check this out in detail.

List of Top 10 Industries using Virtual Reality

Top 10 Industries using Virtual Reality

Certainly! Let’s explore some of the Top Industries Utilizing Virtual Reality (VR) and how this technology is making a significant impact:

1. Healthcare

Virtual Reality (VR) is making waves in the healthcare industry, transforming everything from medical training and patient education to treatment and rehabilitation. Here’s how:

1. Medical Training & Education:

  • Immersive Anatomy: Students can explore 3D models of the human body in intricate detail, far surpassing traditional cadavers or textbooks. This enhances understanding and aids memorization.
  • Simulated Procedures: Surgeons can practice complex operations in VR environments, honing their skills without risking patient safety. VR simulations can even replicate rare or challenging scenarios.
  • Empathy Training: Healthcare professionals can experience simulations of various health conditions, fostering empathy and improving communication with patients.

2. Patient Care & Treatment:

  • Pain Management: VR can distract patients from pain during procedures or chronic conditions, using calming environments and interactive experiences.
  • Anxiety & Phobia Treatment: VR exposure therapy helps patients confront anxieties and phobias in a controlled, safe virtual setting.
  • Physical Therapy: VR games and exercises motivate and engage patients in physical rehabilitation, promoting better adherence and outcomes.
  • Cognitive Rehabilitation: VR can help stroke victims and others with cognitive impairments regain skills through interactive tasks and memory exercises.

Applications of Virtual Reality in Healthcare Industry

  • Virtual reality exposure therapy for veterans with PTSD: The VA is using VR to treat veterans with post-traumatic stress disorder (PTSD), exposing them to virtual environments that resemble their trauma in a safe and controlled setting.
  • VR pain management for burn patients: Shriners Hospitals for Children is using VR to help burn patients manage pain during dressing changes and other procedures. Patients wear VR headsets that transport them to calming virtual environments, such as underwater scenes or nature walks.
  • VR physical therapy for stroke patients: Stroke patients are using VR to improve their balance, coordination, and other motor skills through interactive games and exercises.

2. Entertainment

The entertainment industry was an early adopter of VR. It’s prevalent in online gaming, console gaming, cinemas, and theme parks. VR allows people to experience movie-like adventures and immerse themselves in their favorite cinematographic masterpieces. Virtual Reality (VR) is rapidly transforming the entertainment industry, creating immersive experiences that transcend traditional forms of media. Here’s how:

1. Immersive Storytelling:

  • VR Movies & Games: Enter entirely new worlds and narratives, feeling truly present within the story. Imagine exploring a fantastical landscape or becoming the hero of an adventure firsthand.
  • Interactive experiences: Make choices that impact the story, solve puzzles, and navigate virtual environments, actively shaping your entertainment journey.
  • Live Events: Attend concerts, sporting events, or theater productions from the comfort of your home, experiencing them from unique angles and with enhanced detail.

2. Gaming:

  • VR Arcades and Home Experiences: Play action-packed games where you physically move and interact with the virtual world, offering unparalleled immersion and physical engagement.
  • Social VR Experiences: Hang out with friends in virtual spaces, play games together, or explore virtual worlds as avatars, fostering deeper connections in a unique digital environment.
  • Educational VR Games: Learn new skills and explore different worlds through interactive and engaging VR experiences, making learning fun and memorable.

Applications of Virtual Reality in Healthcare Industry

  • Beat Saber: A popular VR rhythm game where you slice through colored blocks with lightsabers in time with music, providing a physically active and exhilarating experience.
  • Superhot VR: A puzzle-action game where time only moves when you do, creating strategic and thrilling gameplay mechanics within a unique VR environment.
  • Netflix VR: Watch select shows and movies in immersive 3D environments, feeling like you’re stepping into the scene and experiencing the story in a whole new way.
  • National Geographic VR Experiences: Explore exotic locations, encounter wildlife, and delve into historical events through immersive VR documentaries, transporting you to different corners of the world.

3. Automotive

Car manufacturers use VR to analyze road scenarios and study car behavior. It aids in designing safer vehicles and simulating driving experiences. Virtual Reality (VR) is making its mark on the automotive industry, transforming various aspects from design and development to marketing and sales. Here’s how:

1. Design and Development:

  • Prototyping and Design Review: Designers and engineers can create and experience 3D models of vehicles in VR, iterating on designs, identifying issues, and making changes rapidly before physical prototypes are built, saving time and cost.
  • Ergonomic Testing: VR simulations allow users to interact with virtual car interiors, assessing comfort, reachability of controls, and overall layout before physical prototypes are built.
  • Virtual Wind Tunnel Testing: Cars can be virtually tested in various wind conditions, optimizing aerodynamics and reducing the need for expensive physical testing.

2. Testing and Training:

  • Autonomous Vehicle Testing: Self-driving cars can be trained and tested in diverse virtual environments, simulating various traffic scenarios and weather conditions safely and efficiently.
  • Driver Training: VR simulators can be used to train drivers in specific skills, like emergency maneuvers or defensive driving, in a controlled and risk-free environment.
  • Technician Training: Mechanics can learn and practice complex repair procedures virtually, visualizing car components and practicing intricate tasks before working on real vehicles.

3. Marketing and Sales:

  • Virtual Showrooms: Customers can explore car models virtually, customizing options, taking virtual test drives, and experiencing features, even before visiting a dealership.
  • Remote Car Shopping: Potential buyers can experience different car models from the comfort of their homes, saving time and effort in car shopping.
  • Enhanced Marketing Experiences: VR tours of manufacturing facilities or immersive brand experiences can engage customers and build brand loyalty.

Applications of Virtual Reality in Healthcare Industry

  • Ford uses VR to test autonomous vehicles in extreme weather conditions and diverse traffic scenarios.
  • Volvo allows customers to virtually customize and test drive their car models before visiting a dealership.
  • BMW uses VR to train technicians on complex repair procedures, reducing training time and improving accuracy.
  • Volkswagen created a VR showroom experience where customers can explore their cars and even take a virtual tour of the factory.

4. Education

VR enhances learning by creating immersive environments. Students can explore historical sites, conduct virtual experiments, and engage in interactive simulations. Virtual Reality (VR) is revolutionizing the education industry by creating immersive and interactive learning experiences that transcend traditional methods. Here’s how:

1. Engaging and Immersive Learning:

  • Virtual Field Trips: Explore historical landmarks, travel to different ecosystems, or even go on a spacewalk, all without leaving the classroom. This fosters deeper understanding and sparks curiosity.
  • Hands-on Science Labs: Conduct virtual experiments, dissect 3D models of frogs, or explore the human body in intricate detail. VR provides safe and accessible lab experiences.
  • Interactive Language Learning: Immerse yourself in virtual conversations with native speakers, practice cultural scenarios, and experience different environments to enhance language acquisition.

2. Personalized and Accessible Learning:

  • Individualized Learning: VR allows students to learn at their own pace and explore topics in tailored ways based on their interests and needs.
  • Accessibility for All: Students with disabilities can access virtual environments that would be otherwise impossible or challenging, promoting inclusion and equal learning opportunities.
  • Remote Collaboration: Connect with students and experts from around the world, fostering global collaboration and diverse perspectives.

Applications of Virtual Reality in Healthcare Industry

  • Google Expeditions takes students on virtual tours of historical sites, museums, and natural wonders.
  • The MarsXR project allows students to explore the Martian surface and conduct virtual experiments.
  • Talespin lets students create and share 3D stories in immersive environments, boosting language skills and creativity.
  • Virtual Reality Medical Training immerses students in realistic medical scenarios, enhancing clinical skills and decision-making.

5. Space & Military

Astronaut training, space exploration simulations, and military training benefit from VR. It provides realistic experiences without physical risk. Space & Military Applications of Virtual Reality:

1. Space Industry:

  • Astronaut Training: VR creates simulations of spacewalks, repairs, and other tasks, allowing astronauts to practice in safe, controlled environments before venturing into space. NASA, for example, uses VR to train astronauts on procedures for the International Space Station.
  • Mission Planning and Design: VR environments can visualize spacecraft, habitats, and planetary surfaces, aiding in mission planning, resource allocation, and risk assessment.
  • Public Outreach and Education: VR experiences can immerse the public in space exploration, fostering interest in STEM fields and space programs.

2. Military Industry:

  • Soldier Training: VR simulations replicate combat scenarios, urban environments, and diverse weather conditions, allowing soldiers to practice tactics, decision-making, and stress management in a safe setting. The US Army uses VR to train soldiers for urban warfare and medical emergencies.
  • Vehicle and Equipment Training: Pilots and operators can practice using complex vehicles and equipment like tanks, aircraft, and drones in VR simulations, reducing training costs and risks.
  • Medical and Psychological Treatment: VR can help treat PTSD and other psychological conditions in military personnel by providing exposure therapy and relaxation techniques in controlled environments.
  • Logistics and Planning: VR simulations can model battlefield logistics, troop movements, and evacuation procedures, aiding in strategic planning and decision-making.

Applications of Virtual Reality in Healthcare Industry

  • NASA’s “MarsXR” project allows astronauts to virtually explore the Martian surface and practice tasks for future missions.
  • The US Army’s “Virtual Battlespace” system immerses soldiers in realistic combat scenarios for training purposes.
  • Lockheed Martin uses VR to train F-35 pilots on various flight procedures and emergencies.
  • The VA is using VR to treat veterans with PTSD by exposing them to virtual environments that resemble their trauma in a safe and controlled setting.

6. Real Estate

Virtual tours and staging of properties allow real estate companies to improve communication and conversion rates. Buyers can explore properties remotely, enhancing the buying process. The real estate industry is embracing VR technology quite enthusiastically, and for good reason! Here’s how VR is changing the game:

1. Property Showings:

  • Virtual Tours: Immerse potential buyers in realistic 3D representations of properties, allowing them to explore every corner at their own pace, from anywhere in the world. This saves everyone time and eliminates unnecessary physical visits.
  • Remote Showings: Agents can conduct virtual tours remotely, guiding clients through the property and answering questions in real-time, regardless of location.
  • 24/7 Open Houses: Virtual tours remain accessible 24/7, allowing potential buyers to explore properties at their convenience, even outside regular business hours.

2. Marketing and Advertising:

  • Interactive Brochures: Enhance static listings with VR experiences, showcasing properties in a more engaging and memorable way.
  • Emotional Connection: VR allows buyers to envision themselves living in the space, fostering a stronger emotional connection and increasing interest.
  • Competitive Advantage: Stand out from the competition by offering innovative and immersive viewing experiences.

3. Other Applications:

  • Staging and Decoration: Virtually stage empty properties with different furniture styles and decor, helping buyers visualize their own potential design choices.
  • Pre-Construction Sales: Showcase properties even before they’re built, generating interest and securing early sales.
  • Neighborhood Exploration: Immerse potential buyers in the surrounding neighborhood, showcasing amenities and nearby attractions.

Applications of Virtual Reality in Healthcare Industry

  • Matterport: Creates high-quality 3D tours of properties, used by leading real estate companies worldwide.
  • VIVEPORT: Offers a platform for VR property experiences, enabling agents to showcase listings and host virtual open houses.
  • Realtor.com: Integrates VR tours into their listings, providing an immersive experience for potential buyers.

7. Retail

Retailers use VR for virtual showrooms, allowing customers to visualize products before purchasing. It enhances the shopping experience and drives sales.

1. Enhanced Shopping Experience:

  • Virtual Showrooms: Immerse customers in 3D representations of stores, allowing them to browse products, virtually try on clothes, and personalize their shopping experience.
  • Interactive Product Visualization: Zoom in on products, see them in different colors and settings, and even experience them in augmented reality (AR) overlaid on your physical surroundings.
  • Virtual Fitting Rooms: Try on clothes virtually without physically changing outfits, saving time and effort.

2. Improved Customer Engagement:

  • Storytelling & Gamification: Create interactive VR experiences that engage customers, tell brand stories, and promote product discovery.
  • Personalized Recommendations: Utilize VR data to understand customer preferences and offer personalized product suggestions in the virtual environment.
  • Remote Shopping Assistance: Connect with salespeople virtually through VR, receive personalized guidance, and ask questions in real-time.

3. Increased Sales and Efficiency:

  • Reduce Returns: Allow customers to virtually try on and assess products, leading to fewer returns due to size or fit issues.
  • Boost Conversions: Immersive experiences can lead to higher conversion rates as customers feel more informed and confident about their purchases.
  • Optimize Store Layouts: Test different store layouts and product placements in VR before physical implementation, saving time and resources.

Applications of Virtual Reality in Healthcare Industry

  • Nike uses VR to allow customers to virtually design their own shoes and even experience different athletic environments.
  • L’Oreal offers a VR makeup try-on experience, allowing customers to experiment with different looks.
  • IKEA provides VR tours of their stores, helping customers visualize furniture in their homes.

8. Architecture

Architects and designers use VR to create 3D models, walk through buildings, and assess spatial layouts. It aids in design visualization and client presentations. VR is revolutionizing the architecture industry by transforming design, presentation, collaboration, and management:

1. Design and Development:

  • Immersive Design Reviews: Architects and clients can experience 3D models at scale, virtually “walking through” spaces, collaborating on changes, and identifying design flaws in real-time. This leads to better design decisions and fewer revisions.
  • Virtual Prototyping: VR allows creating and testing different design iterations before physical construction, saving time and money. Early testing helps identify and address potential issues early on.
  • Accessibility and Collaboration: Remote teams can collaborate and review designs in the same virtual space, fostering seamless teamwork regardless of physical location.

2. Communication and Presentation:

  • Engaging Client Presentations: Immerse clients in their future spaces, allowing them to understand the design intent, provide feedback, and feel emotionally connected to the project. This fosters better communication and client satisfaction.
  • Interactive Marketing Tools: Create VR experiences showcasing completed projects or proposed developments to attract potential clients and investors. These immersive experiences leave a lasting impression and enhance marketing efforts.
  • Public Engagement: Share architectural visions with the public through VR experiences, fostering community involvement and understanding of proposed projects. This can garner public support and valuable feedback.

3. Construction and Management:

  • Virtual Site Visits: Monitor construction progress remotely, identify potential issues early on, and make informed decisions. VR allows for efficient remote oversight and proactive issue resolution.
  • Safety Training: Train construction workers on complex tasks and safety procedures in a risk-free VR environment. This improves safety awareness and reduces potential accidents.
  • Facility Management: Virtually inspect buildings, identify maintenance needs, and plan repairs more efficiently. VR facilitates proactive maintenance and saves time and resources.

Applications of Virtual Reality in Healthcare Industry

  • Foster + Partners use VR to present designs to clients, allowing them to experience buildings before they are built.
  • Zaha Hadid Architects use VR to collaborate on design projects with team members around the world.
  • Skanska uses VR to train construction workers on safety protocols and complex building techniques.

9. Training & Simulation

Beyond healthcare and military, VR is used for employee training across various industries. Simulations help employees practice skills and scenarios in a safe environment. The Training & Simulation industry finds VR highly valuable for its ability to create immersive and realistic training environments. Here’s how VR is changing the game:

1. Enhanced Learning Experience:

  • Realistic Simulations: VR replicates real-world scenarios with high fidelity, allowing trainees to experience situations they might not be able to in traditional training, promoting better knowledge retention and skill development.
  • Engaging and Interactive: VR environments actively engage trainees, making learning more fun and motivating, leading to increased participation and focus.
  • Safe Practice Environment: Trainees can practice complex or risky procedures in VR without any real-world consequences, fostering confidence and reducing potential training injuries.

2. Diverse Training Applications:

  • Military Training: Soldiers practice combat scenarios, urban environments, and medical emergencies in VR, honing their skills in a safe and controlled setting.
  • Medical Training: Surgeons practice complex procedures, nurses learn patient care protocols, and medical students experience virtual anatomy, all within VR simulations.
  • Aviation Training: Pilots virtually fly planes in realistic scenarios, practice emergencies, and learn instrument procedures, reducing dependence on expensive physical simulators.
  • Emergency Response Training: First responders rehearse for fires, hazardous material scenarios, and other emergencies in VR simulations, improving preparedness and response times.
  • Soft Skills Training: VR simulations help develop communication, negotiation, leadership, and other soft skills through interactive role-playing scenarios.

Applications of Virtual Reality in Healthcare Industry

  • VRsim uses VR to train surgeons on various surgical procedures, ranging from minimally invasive surgeries to complex open operations.
  • Boeing utilizes VR to train pilots on emergency procedures and instrument flying, reducing dependence on expensive flight simulators.
  • The US Fire Department trains firefighters in VR simulations of burning buildings, hazardous materials situations, and other emergency scenarios.

10. Manufacturing & Engineering

VR assists in product design, assembly line optimization, and maintenance training. Engineers can visualize complex systems and troubleshoot issues. The Manufacturing & Engineering industry is embracing VR like never before, finding it immensely valuable for various stages of the product lifecycle. Here’s how VR is changing the game:

1. Product Design and Development:

  • Immersive Design Reviews: Engineers and designers can experience 3D models at scale, virtually “walking through” assemblies, identifying design flaws, and collaborating on changes in real-time. This leads to better design decisions and fewer physical prototypes.
  • Virtual Prototyping: Quickly create and test different design iterations in VR before physical production, saving time and material costs. Early testing in VR helps identify and address potential issues early on.
  • Improved Communication and Collaboration: Teams across disciplines (design, engineering, manufacturing) can collaborate in the same virtual space, regardless of physical location, fostering seamless teamwork and shared understanding.

2. Manufacturing Process Simulation and Optimization:

  • Virtual Factory Layouts: Plan and optimize factory layouts and production lines in VR, ensuring efficient workflow and identifying potential bottlenecks before physical setup. This avoids costly layout changes later.
  • Virtual Training: Train production staff on complex assembly procedures and equipment operation in a safe and immersive VR environment, improving skills and reducing potential on-the-job errors.
  • Remote Troubleshooting and Maintenance: Experts can virtually connect to machines and equipment worldwide, diagnose problems remotely, and guide repairs in real-time, minimizing downtime and production disruptions.

3. Marketing and Sales:

  • Interactive Product Presentations: Immerse potential clients in virtual showrooms, allowing them to explore products in detail, experience different configurations, and ask questions. This enhances engagement and increases sales opportunities.
  • Remote Product Demonstrations: Conduct product demonstrations and training sessions with clients remotely through VR, eliminating travel costs and expanding reach to global audiences.
  • Enhanced Marketing Materials: Create engaging VR experiences showcasing products and their applications, fostering brand awareness and generating excitement among potential customers.

Applications of Virtual Reality in Healthcare Industry

  • Ford uses VR to design and virtually test autonomous vehicles in diverse weather conditions and traffic scenarios.
  • Boeing utilizes VR to train aircraft mechanics on complex assembly and maintenance procedures.
  • Siemens employs VR to design and optimize factory layouts, leading to increased production efficiency.

Conclusion – Top 10 Industries using Virtual Reality

Virtual reality and Augmented reality are in widespread use with applications across various industries as you have seen. As technology advances and costs decrease, its influence will only grow, pushing the boundaries of possibility across the Top 10 Industries using Virtual Reality. And this is not all. VR is used in many other industries as well such as the film industry, sports, gambling, social media, marketing, journalism, etc. So go on and immerse yourself in a world that is not real but still very real for you. And who knows, you might find yourself in space or even deep underwater!

Top 10 Industries using Virtual Reality -FAQs

Which industry uses VR the most?

VR is revolutionizing Gaming with immersive experiences and dedicated hardware, making it a driving force in VR technology.

How many people use VR in India?

The VR market in India is expected to witness significant growth, with a projected CAGR of 31.7% from 2023 to 2028, reaching a market size of USD 1.33 billion by 2028. (Source: Mordor Intelligence).

What is the future scope of virtual reality?

VR’s future shines bright, transforming healthcare, education, entertainment, and retail. Advancements in haptics, graphics, and AI will fuel its growth, while the metaverse and mental health therapy show great promise.

What programming languages are used for virtual reality?

VR development employs diverse languages: C# for Unity gaming, C++ for Unreal Engine quality, Lua for game scripting, JavaScript for web VR, and WebAssembly for high-performance web experiences.

What is virtual reality?

VR tech immerses users in computer-generated environments via headsets and controllers, for entertainment, education, and therapy. Despite advances, it carries risks like motion sickness and limitations such as display resolution.



Last Updated : 10 Feb, 2024
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